Look for two types of people, those everyone is talking to, and those no one is talking to. The one everyone is talking to is likely to be outgoing, social and well connected. When you strike up a conversation, look for common connections. The person by themselves presents a great opportunity too. First, he or she probably feels awkward alone and would welcome the conversation. Also, people feel more comfortable approaching groups than individuals. -Bill Balderaz, Webbed Marketing
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