June 2011
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Webbed Marketing Recognized at 2011 Ohio...
Webbed Marketing Recognized For Digital, Interactive Talent at Ohio Interactive Awards
Receives Award for Best Use of Twitter
Central Ohio online marketing agency recognized at the 2011 Ohio Interactive Awards for Best Use of Twitter.
Webbed Marketing, a leading Internet marketing agency in Columbus, Ohio, was recognized as one of the state’s top digital and interactive talents at the 2011...
May 2011
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20 Winning Tips From Networking Pros →
Look for two types of people, those everyone is talking to, and those no one is talking to. The one everyone is talking to is likely to be outgoing, social and well connected. When you strike up a conversation, look for common connections. The person by themselves presents a great opportunity too. First, he or she probably feels awkward alone and would welcome the conversation. Also, people feel...
April 2011
3 posts
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Entrepreneurs! What Are The Best Free Resources... →
It can be difficult for entrepreneurs to find resources that really are “free” these days.
Speakersite.com for speaking engagements to promote your business
Social media sites to promote your business, gather customer feedback and connect with customers. And also to connect with other entrepreneurs.
Local SBA office (small business association)
Thanks to Amy Marshall!...
Reporters and PR pros divided on ‘Journalists on... →
Courtney Cooper, a PR specialist for Columbus, Ohio-based Webbed Marketing, expressed a similar sentiment, noting she wouldn’t be comfortable communicating with a journalist for a client via Facebook. “LinkedIn, yes. Twitter, yes. It’s something about Facebook that, for me, seems more personal and less professional.”
Webbed Marketing Founder Helps You Save Money →
We want to help you save money. Really, it’s that simple. Who couldn’t use a few extra dollars in their pocket, especially in this economy?
So we’ve enlisted the help of several small business owners who know a thing or two about cutting costs and increasing profits. (You can thank us later.) This round of advice comes from Bill Balderaz, founder of Webbed Marketing in Columbus.
March 2011
6 posts
Kill or Cure? →
Many provisions of the massive Affordable Care Act won’t take effect until 2014, but business owners and health-care experts are already apprehensive.
Article features Webbed Marketing partners Bill Balderaz and Amy Marshall.
How 41 Business Owners Define Success →
10. 3 Things Ultimately Measure The Success Of A Business
No matter how you look at it, a business can’t be successful without financial stability. Financial stability allows a business to attract and retain the best employees. While the best employees care about more than money, you need to provide great benefits, training and compensation to have the best team.
The next step is to offer great...
Does Social Media Pay? 32 Perspectives on ROI →
The updates, teasers and reminders Webbed Marketing posts on our social networks about our monthly webinars/events really pays off for us. Using social media to update our audience, and interact, increases registration for our events and webinars. This, in turn, helps position Webbed Marketing as a thought leader in the industry. This reputation allows us to maintain clients we’ve had for years,...
Location-Based Services: Factors and... →
“We started researching/using check-in type location services (Foursquare) in late 2009, early 2010. We haven’t used it a lot because most of our clients aren’t a great fit for this service. When Facebook Places started, that was a bit more interesting because Facebook was already such a large network (especially for a lot of our healthcare and technology clients). Most of our clients aren’t...
Facebook Ads: What You Need to Know to Create a...
Our own Karen Schneider was recently featured in an article about how to get the most out of Facebook ads. Karen talked about how Facebook ads helped Webbed Marketing grow The Olive Orchard Facebook page. “During the four months they ran, visitors who clicked on the ads that directed them to the website converted at 1.15%, while those who came from the Facebook page converted at 3.29%....
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Bill Balderaz offers Social Media Monitoring tips...
This month Webbed founder Bill Balderaz was featured in the MarketingProfs monthly e-newsletter. In the piece Bill offers tips on monitoring your competition in the social media space. Curious about where to begin? Read his tips on using social media monitoring tools.
February 2011
2 posts
Vertabase Project Management Software Enables... →
A new case study, available at http://www.vertabase.com/manage-growth3x.html, describes how Columbus, Ohio-based Webbed Marketing has used Vertabase software to efficiently and effectively manage projects while avoiding many of the risks typically associated with the launch of a project management software system.
WM to be featured in the PRNews PR Digital...
Webbed Marketing will be featured in the PRNews PR Digital Guidebook. The book is available online for $399, and Webbed Marketing’s section is focused on using social media for intelligence and research.
November 2010
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Analytics experts peer deeper into social to... →
“A few years ago, the value was in getting people to collect this information, and getting it tagged, but now it’s getting the business intelligence to say, ‘What decisions can be made from this?’” says Bill Balderaz, president and founder of Webbed Marketing, a client of Alterian’s. “The next evolution is working with a business analyst and saying, ‘This is what we should...
September 2010
2 posts
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Amy Marshall of Webbed Marketing discusses... →
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Ohio Internet Marketing Agency, Webbed Marketing,... →
Webbed Marketing, a social media marketing and search engine optimization company in central Ohio, hired Jackie Trexel, senior account manager, and Steve DiMatteo, web content specialist, to join the team.
August 2010
1 post
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Webbed Marketing Seeking Account Coordinator to... →
The Account Coordinator is responsible for coordinating multiple client engagements, including serving as the primary day-to-day client contact, retaining clients and organically growing accounts. This position will also be responsible for internal project management for a set of accounts and be charged with keeping projects on time and on budgets. Other duties include qualifying inbound leads (no...
July 2010
8 posts
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Webbed Marketing quoted on Inc.com →
But just because you’re posting video or photo content, doesn’t mean you shouldn’t offer up a question, too. Amy Marshall, owner of Ohio’s Webbed Marketing says, “Post a photo or video of an advertising campaign, and then say, ‘What are your thoughts?’”
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Small Business Leader Awards Honoree: Webbed... →
While cash is king in a recession, return on investment is equally as regal.
If your company has both, your firm might be in as fortunate a position as Columbus-based Webbed Marketing LLC. The Internet marketing firm carries no debt, is profitable and has doubled its revenue and employee roster on an annual basis since its start in November 2006.
Bill Balderaz, the company’s founder and...
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I Have a Web Site, I Don’t Need A Facebook Page →
I’ve heard the argument that companies are so busy building, maintaining and updating their corporate web sites they don’t have time to manage a presence on social networks. That’s kind of like saying you don’t need email because you have a web site. Or you don’t need a cell phone because you have a blender. Your web site and your social media profiles serve fundamentally different ...
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Bill Balderaz to Speak at Symposium on Social... →
On Thursday, September 10, 2009, Franklin University will host a Symposium on Social Media – a free event that will discuss social media as well as feature a professional tweeter who will tweet during the event. The Symposium on Social Media will feature speakers: Bill Balderaz, Founder, Social Media, SEO & PPC, Chief Optimism Officer.
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Leading Ohio Internet Marketing Firm Announces... →
Webbed Marketing, a leading social media marketing and search engine optimization company in the Midwest, has announced that five additional professionals have joined its fast-growing team.
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“Webbed Marketing founder Bill Balderaz also relies on his BlackBerry for...”
– Columbus CEO
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Spiderfly wins!
Congratulations to Martin Poston for winning the social media monitoring naming contest with Spiderfly!